One of the best ways to help get the word out about your business, connect with your audience and let them get to know you is by going live and streaming in-the-moment video content direct to your audience. Broadcasting live can be a little intimidating, but in this post, I’ll go over the top seven […]
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Category: Internet Marketing
What Content Marketing Can Do for Your B...
It can be hard to get your business’s name out there in a world of short attention spans and increasing competition for that attention. Even companies at the top of search engine rankings face an uphill battle to continue promoting their products or services. But simply ranking fairly well and engaging with your audience […]
New Google Chrome Changes Will Affect Yo...
Internet security is an ongoing game of cat and mouse. Web designers, programmers, and developers are always working to stay a step ahead of the scam artists and hackers whose intention it is to spoof websites, steal identities, and reveal hacked information online. Search giant Google is at the forefront of the battle, and they […]
Creating a Better Online Customer Experi...
It doesn’t matter what niche or industry you are in. Competition is part of the game, and if you’re dealing with customers online you might have to deal with competition that’s local as well as competitors from around the world. What that means is that providing a fantastic online customer experience is more important than […]
A Chatbot to Help Your Business?
You probably already know that videos are a highly popular, highly shareable form of internet content. If you want to engage and entertain your customers, creating a compelling video and sharing it on YouTube is one of the best ways to do it. In addition to being one of the most highly-trafficked websites in the […]
7 Local Online Marketing Strategies You ...
As a business owner, you know that marketing is a guessing game. You can spend a ton of time and effort on a campaign only to have it fall short of your expectations. In fact, there’s a marketing theory called the Pareto Principle that says that 80% of your results will arise from only 20% […]
Brand Ambassadors: Getting People Talkin...
Attracting new customers is not an easy thing to do. In fact, for many entrepreneurs, it’s one of the most time-consuming and expensive parts of trying to grow their businesses. Research shows that it costs approximately eight times as much to attract a new customer as it does to retain an existing one. That said, […]
11 Awesome New YouTube Features
You probably already know that videos are a highly popular, highly shareable form of internet content. If you want to engage and entertain your customers, creating a compelling video and sharing it on YouTube is one of the best ways to do it. In addition to being one of the most highly-trafficked websites in the […]
Boost Your Facebook Lead Generation With...
Social media site Facebook started off as a way for college students to connect with one another. Since its fairly humble beginnings in a Harvard dorm room, it has grown into a global phenomenon. With over 1.13 billion daily users, it is the world’s largest and most highly-trafficked social media sites. And while it was […]
Facebook Marketing’s Future for Local Bu
There is no question that Facebook is one of the most effective online marketing platforms for small businesses. Setting up an account is free, and you can post almost any kind of content within reasonable limitations, including written content, photographs, videos, and more. Paid advertising on Facebook is relatively inexpensive and can be capped to […]