When you own a small business, it can be extremely challenging to find money in your budget for marketing. The good news is that there are plenty of free tools out there that you can use to boost your marketing efforts without spending any money. If you use these you can free up money in […]
You are browsing archives for
Category: Internet Marketing
Building an Online Loyalty Program to In...
If you want to grow your business, you know that the secret is a combination of two things: first, retaining your existing customers; and second, attracting new customers. Sometimes business owners put too much emphasis on the latter – but the real key to making your business a success is to find ways to build loyalty in your current […]
Using Yelp to Eliminate the Competition
You’re a small business owner, so you already know about Yelp. Weather you hate yelp or love them, It’s one of the most popular websites available when it comes to online reviews. A good average rating on Yelp is essential for local businesses. Research shows that close to 90% of all consumers check online reviews […]
The Future of Video: A Guide to Using Fa...
Video marketing is a powerful way to connect with customers. A well-made video can be entertaining, informative and very engaging. Itcan allow you to provide valuable information to your customers. Video is one of the most shareable forms of online content, too, which makes it ideal for many businesses who know they can count on their customers to […]
25 Features Essential for Your Website
When was the last time you updated your website or did an audit of its features? A good website must evolve with the times. Research shows that the average web user will wait only about six seconds for a page to load, and has minimal patience for things like complicated navigation or broken links. It’s […]
Small Business Owners – Conquer Competit
As a small business owner, you know that effective online marketing plays a significant role in the success of your company. The competition for internet users’ attention is fierce, and if you want to make your company stand out from the competition, you have to stretch your marketing budget as far as you can. You […]
How to Build Authority & Grow Your Busin
As a business owner, you’re always looking for ways to attract new customers and grow your business. You probably spend money on marketing and advertising, but if you’re not also working to build authority, then you’re missing out on the one thing that can make the difference between success and failure. Why Authority Matters What is authority and […]
Subscribers: 5 Tips on Keeping Your List...
It is a must for every small business to have an email list or newsletter. Email marketing is still one of the most effective ways to increase brand awareness and engage with your customers. However, it is not enough simply to have an email list and send out an occasional message. In order to take full advantage of […]
Insider’s Guide: Get Your Videos Ranked
Video marketing is one of the best ways to build your brand online and attract new customers. Not only is YouTube one of the world’s most-trafficked websites, it is also the second-largest search engine behind Google. The fact that YouTube is now owned by Google makes it an invaluable tool to market your business online. The key to […]
3 Ways to Prevail in Retargeting for Loc...
How many of your customers do you think are ready to make a purchase the first time they encounter your brand or product? The answer might surprise you. A lot of local businesses do a good job of marketing. However, many of them drop the ball when it comes to following up on their initial marketing – and […]