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One of the best ways to help get the word out about your business, connect with your audience and let them get to know you is by going live and streaming in-the-moment video content direct to your audience. Broadcasting live can be a little intimidating, but in this post, I’ll go over the top seven […]
It can be hard to get your business’s name out there in a world of short attention spans and increasing competition for that attention. Even companies at the top of search engine rankings face an uphill battle to continue promoting their products or services. But simply ranking fairly well and engaging with your audience […]
You probably already know that videos are a highly popular, highly shareable form of internet content. If you want to engage and entertain your customers, creating a compelling video and sharing it on YouTube is one of the best ways to do it. In addition to being one of the most highly-trafficked websites in the […]
Social media site Facebook started off as a way for college students to connect with one another. Since its fairly humble beginnings in a Harvard dorm room, it has grown into a global phenomenon. With over 1.13 billion daily users, it is the world’s largest and most highly-trafficked social media sites. And while it was […]
There is no question that Facebook is one of the most effective online marketing platforms for small businesses. Setting up an account is free, and you can post almost any kind of content within reasonable limitations, including written content, photographs, videos, and more. Paid advertising on Facebook is relatively inexpensive and can be capped to […]
As a small business owner, you know that effective online marketing plays a significant role in the success of your company. The competition for internet users’ attention is fierce, and if you want to make your company stand out from the competition, you have to stretch your marketing budget as far as you can. You […]
It is a must for every small business to have an email list or newsletter. Email marketing is still one of the most effective ways to increase brand awareness and engage with your customers. However, it is not enough simply to have an email list and send out an occasional message. In order to take full advantage of […]
