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Happy Buyers: Emotional Content Triggers...


With Valentine’s Day right around the corner, emotions are fluttering all around – some happy, some sad, some just annoyed with the whole ordeal. Whether or not you will be cuddled up with your significant other or indulging in a night for yourself – you know you’ve seen the advertisements and campaigns all over the […]

4 Crucial Tips for Search Engine Marketi...


A recent report released by Google found that the typical B2B researcher performs 12 online searches before he or she engages with a brand. Considering this statistic, businesses should be prompted to ask their teams, “What have our public relations and marketing strategies done for our search marketing results lately?” To ensure that your business […]