Are you convinced you’re doing everything you can do to market your business online? You probably have blog posts, photographs, and client testimonials – all the things you’re supposed to have. If your list of great content doesn’t include videos, though, you’re missing out. The Lowdown on Video Marketing Video marketing is hugely popular […]
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Category: Search Engine Marketing
How to Connect with Mobile Customers
There is no denying the fact that mobile marketing is not the wave of the future anymore – it’s a necessity in the present. 2015 marked the first year that mobile searches outpaced computer searches on Google, and the trend toward mobile search shows no sign of slowing. As of 2016, over two billion people own […]
5 Biggest Trends in Local Search Right N...
Last year we saw some massive changes in local search, with Google basically demanding that all websites be mobile-friendly or pay a price. Mobile searches outpaced computer searches for the first time, and Google searches now return only three local search results where there used to be seven. Clearly, the times are changing when it […]
Smart Ways to Increase Home Page Convers...
Are conversions on your home page lagging behind your expectations? There is an art to designing a high-converting home page, and a lot of small businesses simply don’t give the content and appearance of their website enough attention. The good news is that there are some very simple things you can do to increase your […]
4 Crucial Tips for Search Engine Marketi...
A recent report released by Google found that the typical B2B researcher performs 12 online searches before he or she engages with a brand. Considering this statistic, businesses should be prompted to ask their teams, “What have our public relations and marketing strategies done for our search marketing results lately?” To ensure that your business […]
10 Internet Marketing Changes That Could...
With online marketing trends constantly evolving year-after-year, it can often be difficult, time-consuming and sometimes stressful to learn and adapt to these trends. With 2016 upon us, it is without doubt that this year will be anything but stagnant with changes in the digital world. In order to survive we must adapt. We must dedicate […]